Focused Consulting & Fractional Leadership
Navigating Strategic Development, Team Performance, and Modern Business Challenges
Navigating Strategic Development, Team Performance, and Modern Business Challenges

The mission of Tack & Clew LLC is to help organizations "find the mark" by delivering global business strategy across digital marketing and organizational change. We're easy to work with and prioritize collaboration with measurable outcomes. Founded in Milwaukee, WI with a passion for innovative, agile, and successful solutions.

The "tack" and the "clew" are the foundational points of a sail to secure first before you can hoist and capture the wind to power a sailboat in the direction you want to go. Similarly, we utilize foundational methods of performance optimization, such as continuous improvement and cross-functional teamwork, to advance forward.
Tack & Clew LLC offers a range of customizable services including leadership advising, content development, agile project management, program optimization, digital marketing roadmapping, personalization strategy, industry research, Sitecore-focused training, and fractional leadership roles to manage specific projects or teams.
Ranging from strategic development to project-specific work, select services that best fits your unique needs.

Guidance and frameworks for individuals to achieve their strategic leadership goals by cultivating essential skills, fostering adaptive mindsets, and empowering continuous improvement.

Empowering tools to confidently navigate transformation, optimize projects, and achieve lasting results with expert planning, change management practices, and value-stream mapping.

Adopt effective project management practices, such as agile and centralized communications, and process optimization within cross-functional teams to deliver efficient, high-quality solutions.
Experienced executive level leadership and management on a flexible, as-needed basis per key initiatives or projects.

With 50+ years of experience in project management roles, utilize our talent to quickly assess gaps, organize efforts, collaborate cross-functionally, and ensure complex projects or programs are on track and in scope.

Thrive in a rapidly changing world by leveraging our proven experience in environmental social governance (ESG) practices and corporate social responsibility (CSR) reporting.

Elevate your brand, develop innovative content, improve processes, drive conversion, and build customer loyalty with our expertise in B2C and B2B omni-channel promotions.
Comprehensive event services for learning development, presenting, facilitation, and impactful engagement.

Custom-designed interactive workshops and engaging webinars built to deliver tailored thought leadership and content for your specific organizational needs.

Thoughtfully curated, relevant learning development programs guide employees by enhancing essential skills, driving performance, and transforming culture.

Professional speaking and panel facilitation services based on 20+ years of virtual and in-person event planning, strategy, and conference programming experience.
William Arthur Ward
Questions, comments. or ideas? Feel free to reach out or send a note below!
Milwaukee, WI 53207
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